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Welcome New Subscribers
As you approach the last days of the
year, many of you will reflect on
the things that have been
accomplished, and begin to focus on
preparation to conquer the task for
next year's agenda. As you are
carefully considering your past and
future endeavors, I would like to
suggest that you look at the concept
of mastering your craft!
In this competitive world of
business being good at what you do
isn't enough. Yes, it may attract a
few clients your way but will it
attract the caliber of client your
looking for? Study for yourself
your "Ideal Client". When you take
an assessment of the type of
clientele you would like to attract,
what comes to your mind? Do you hope
that
your clients are in just an "ok"
financial
bracket? Do you look for clients
just making it from day to
day? My guess is that when you think
of the clients you want knocking at
your door, they are at the
top of their game. Clients
seeking extraordinary status.
Clients that have ventured away from
the land of average many miles ago.
Clients that have mastered their
craft.
To Be The Best
 Would you prefer to work fewer hours
and make more money? Would it be
nice to have high-level clients that
wouldn't blink at spending a three-
figure amount per year to be the
best at what they do? Ask yourself
this; if you are not the BEST at
what you do, why would an
extraordinary, affluent customer
with very high standards be looking
for you?
I believe this client is seeking to
find the Best. They are looking for
a skill that just can't be acquired
by the average merchant. They are
looking for a unique talent that
only a certain coach could posses.
What would you have to offer? How
would you attract that client? Are
you the best, Do you
have a unique talent or ability? Is
the product or service you offer so
authentic that it can only be
attained by your services?
You can't attract the best if you
aren't willing to be the best!
Have you taken time this year to
ask yourself what will it take to be
a Master of your craft?
This means being in complete
understanding and in
command of ones skills and
abilities. To accomplish this you
must be willing to do things that
the average person is not willing to
do.
You must be willing to "Burn the
midnight oil", to invest in classes
and seminars that will sharpen your
skills and abilities. You must be
willing to invest in yourself.
Thomas Leonard an author of the
Portable Coach has dedicated an
entire chapter on ways to Master
your craft. One of his top ten tips
suggests that you " Raise at least
one
standard in your field or industry"
He poses this question. " What is
the one professional standard you
could raise that would make you
stand out among your peers? (hmmm)
Hiring a coach will help you
discover some of those unique skills.
For more information on coaching services
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Book Of The Month |
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 Masterful Coaching: Extraordinary
Results by Impacting People and the
Way They Think and Work Together
by Robert Hargrove
Shows you how to unearth what people
passionately care about, reach
breakthrough goals, and implement
transformational change. Provides
ideas, methods, and tools that
enable you to make the difference
you have always wanted to make.
Order Today »
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What does it mean to be a Master in Coaching |
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The word master evokes many thoughts
and ideas of just what a master is.
When the term master is used in the
coaching profession, it means
several things. It can mean someone
who has been coaching for years,
someone who is very good in a
special area of coaching, or it can
indicate that someone has a
particular designation. Since
becoming a coach in 1996, I have
realized that being a master is
actually more of a journey than it
is a destination. It takes time,
commitment, and a sense of lightness
about the process to truly be able
to embrace the concept.
I have determined that there are
actually three phases that a person
experiences on their way to being a
master. The first is the beginner
phase. In the beginner phase the
person is excited and eager to
learn. They are motivated and are
ready to venture onto the path and
absorb all they can. The beginner is
green and when we are green, we
grow, develop and learn. The
beginner's mind is ripe and free to
take in all that is around them. In
the next phase, the beginner becomes
the expert. They have studied for a
period of time, have gained
knowledge and have been practicing
for a long time. They might even be
acknowledged in their area of
expertise as an expert. An expert
knows a whole lot about very little.
They have learned all they need to
know about their subject and have
become proficient. The truth is one
can do very well as an expert.
However, there is a danger that
comes with being an expert and that
is an expert is expect to know
everything. The expert often gets
wrapped up so much in knowing that
they are not open to learning. An
expert often does not expand outside
of their area of expertise, so
although an expert in one area, they
lack knowledge and experience of the
world at large. Being an expert is
fine, but there is more.
The next phase, if one chooses, is
that of becoming a master. The
interesting thing about being a
master is that the master is well
aware that they don't know
everything there is to know and, in
fact, the more they learn they
realize the less they know. The
master reverts in some sense to the
beginner's mind and is open to new
information. The master does not
compete with anyone, but works at
bettering his or her personal best.
The master pushes his or her
personal boundaries, constantly
creates and recreates and raises the
bar.
A master is confident but not cocky,
knowledgeable without being a know-
it-all, and is committed to making a
difference. There are many reasons
for wanting to step into the area of
mastery. One of the best reasons is
just more fun. There is a lightness
about being a master. A master does
not take him or herself too
seriously,
but is in the flow and enjoys the
challenge of being their best. A
master surrounds themselves with
people who will elevate them,
challenge them, and assist them on
their path. A master in turn is more
attractive. People can sense that
there is something different about
someone that is on this path, and
will want some of what the master
has to offer. A master does not have
to boast about being a master, they
simply are. Mastery is a choice. For
the person who chooses this path it
will be a life endeavor. Becoming a
master is a journey, not just a
destination.
For more information on Master Certified Coach Lee »
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Could Coaching Be Your Next Career? |
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Are you ready to make a career
change? Is coaching your next step?
Coaching as Your Next Career is an
intensive 5-day program designed to
help you decide if becoming a coach
is the next step for you.
In this
class we'll also explore the steps
you need to take to start your
coaching career, how to approach
accreditation and training, and how
to start your practice.
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Introduction to the International Coach Academy |
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Wondering what your next step should
be to ensure your success, BUT DON'T
HAVE 5 DAYS to devote to the
workshop? How about an hour? The
International Coach Academy offers a
Free Saturday Course.
"The Credentialed Coach"
The Credentialed Coach is a one-
hour Tele-Class that covers the
basics about starting a coaching
career.
Seasoned coaches from the
International Coach Academy share
some of the secrets of their success
and topics include discussion of 3
sure- fire steps for winning new
clients.
Seasoned coaches from the
International Coach Academy share
some of the secrets of their success
and topics include discussion of 3
sure- fire steps for winning new
clients.
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Next Months Article |
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To Re-Invent Yourself!!
This will be an exciting issue. We
will touch on selling and Marketing
to a fast paced world from a small
base business.
If this newsletter has been
forwarded to you from a friend, and
you would like to subscribe
yourself. Or if you are interested
in joining a group of new coaches
that connect virtually every month
Please join our Free Virtual
Community group. In doing this you
will be automatically added to the
Effective effort Coaching
newsletter.
The New Coach Connection group
serves as a support structure to new
coaches who are looking to
collaborate together to help bring
ideas, resources, and solutions to
each other as they venture into the
field of coaching. For senior
coaches who want to give back to the
newer coaching community with a
supportive hand, and creative
suggestions, proven techniques and
suggestions. All are welcome!!!
To join our group! »
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Gotta good program? |
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Our Newsletter is dedicated to
helping entrepreneurs grow their
potential with resources tools and
ideas.
Should you have an idea or program
that you believe would help in the
success of that mission. Please feel
free to contact us at anytime..
info@thekoach.com
To Meet "The Koach" Click Here »
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